Nothing Better Expands into Daiso Nationwide with Two Everyday Wellness Teas

Nothing Better, the inner beauty brand of global wellness group theFuture, has officially launched its tea bag products, Pumpkin & Red Bean Tea and Sword Bean Tea, at Daiso stores nationwide, introducing a more accessible approach to everyday wellness and tea culture.

As inner beauty—caring for health and beauty from within—continues to evolve into a lifestyle, interest in convenient wellness beverages that can easily be incorporated into everyday routines is also growing. In response to this shift, Nothing Better is bringing its tea products to Daiso, a highly accessible retail channel, offering quality ingredients at an affordable price.

The newly launched Pumpkin & Red Bean Tea and Sword Bean Tea are both made with 100% locally sourced Korean ingredients. A variable-temperature drying process is used to help preserve the flavor and nutritional qualities of the raw ingredients. The products also feature eco-friendly biodegradable filters, while longer strings than those used in standard tea bags make them easier to use with large tumblers.

Both products contain seven tea bags and are priced at KRW 2,000.

Pumpkin & Red Bean Tea

Pumpkin & Red Bean Tea combines locally sourced mature pumpkin, red beans, and Solomon’s seal to create a mellow, savory flavor.

It was designed as an easy-to-enjoy tea for days when consumers are concerned about feeling puffy or heavy, offering a simple way to incorporate tea into their daily routines.

Sword Bean Tea

Sword Bean Tea is made with 100% locally sourced sword beans, delivering a naturally nutty flavor.

Designed for regular consumption during seasonal changes or when nasal discomfort is a concern, the tea can be brewed easily with a single tea bag, making it suitable for a variety of settings, from offices to homes.

Nothing Better plans to gradually introduce a wider range of inner beauty products through Daiso, starting with its new tea bag line.

With affordable pricing, convenient preparation, and locally sourced Korean ingredients, the brand aims to reach a broad range of consumers interested in healthy lifestyles and inner beauty, as well as those who value practicality and affordability.

Nothing Better CEO Heejae Choi said, “We chose Daiso as a new distribution channel because of its accessibility, with the aim of making healthy teas easier for more consumers to enjoy without 부담. We will continue to introduce a range of high-quality inner beauty products at accessible prices and propose healthier lifestyle choices that can become part of everyday life.”